Atari's software publishing label; primarily existed to publish personal computer versions of popular arcade games (both Atari and non-Atari).
The advertising blurb for most Atarisoft games read as follows:
The world's most popular video games can be yours to play at home, now that Atari makes them for the IBM PC. And the possibilities don't stop there. More compatible software will be available soon from ATARISOFT, including educational, management, and productivity programs.
Atarisoft's releases for the various systems were in different colored boxes:
- ColecoVision: orange
- Intellivision: pink
- Apple II: red
- Commodore 64: green
- Commodore VIC 20: purple
- IBM PC: blue
- Sinclair ZX Spectrum: turquoise
- TI 99/4A: yellow
Company location (June 1984)