Developer BiographySince 4th September 2007, Peter Moore is President of the EA Sports label at Electronic Arts.
Previously, he joined Microsoft in January 2003, where he initially served as head of Xbox marketing and was later named as Corporate Vice President, Interactive Entertainment Business, Entertainment and Devices Division, a position in which he led both the Xbox and Games for Windows businesses. On 17th July 2007, EA issued a press release that Moore had agreed to leave the company for EA.
Prior to joining Microsoft, Mr. Moore was president and Chief Operating Officer of SEGA of America, where he was responsible for overseeing SEGA’s video game business in North America. Before joining SEGA, Mr. Moore was senior vice president of marketing at Reebok International Ltd. Mr. Moore holds a bachelor’s degree from Keele University, United Kingdom, and a master’s degree from California State University, Long Beach.
Contributed by Sciere (497430) on Jul 18, 2007.