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On 9th February 2010 casual games company PlayFirst announced that Mitali Pattnaik joined the company as the General Manager of social games.
Pattnaik previously led marketing and monetisation efforts for social gaming at Electronic Arts, launching The Sims 3 Store on PC. Prior to EA she was senior marketing manager at Yahoo! and oversaw worldwide marketing for the company.
Contributed by Sciere (217832) on Feb 09, 2010.