What is your position on crowd funded games? (e.g., Kickstarter, Early Access on Steam)

Jim Ward

Game Credits

Business

Indiana Jones and the Staff of Kings (2009)   (President)
Star Wars: The Force Unleashed (2008)   (President)
Star Wars: Battlefront - Renegade Squadron (2007)   (President)
Thrillville: Off the Rails (2007)   (President)
Star Wars: Empire at War - Forces of Corruption (2006)   (President)
Star Wars: Lethal Alliance (2006)   (President)
Star Wars: Battlefront II (2005)   (President)
 

Writers

Pool of Radiance (1988)   (Scenario created by)
 

Audio

Night at the Museum: Battle of the Smithsonian (2009)   (Featuring the Voices of)
 

Thanks

Star Wars: The Force Unleashed II (2010)   (To)
Star Wars: The Force Unleashed (Ultimate Sith Edit... (2009)   (Special Thanks)
Fracture (2008)   (Special Thanks)
LEGO Indiana Jones: The Original Adventures (2008)   (Special Thanks)
Star Wars: The Force Unleashed (2008)   (Lighting and Run-Cycle Consultant)
Star Wars: The Force Unleashed (2008)   (Special Thanks)
Thrillville: Off the Rails (2007)   (Special Thanks)
Star Wars: Galaxies - The Complete Online Adventures (2006)   (Special Thanks)
LEGO Star Wars: The Video Game (2005)   (Special Thanks To)
LEGO Star Wars: The Video Game (2005)   (Special Thanks )
Mercenaries: Playground of Destruction (2005)   (Lucasarts Thanks)
Star Wars: Episode III - Revenge of the Sith (2005)   (Special Thanks)
Star Wars: Episode III - Revenge of the Sith (2005)   (Special Thanks)
Star Wars: Galaxies - Episode III Rage of the Wook... (2005)   (Special Thanks)
Star Wars: Galaxies - The Total Experience (2005)   (Special Thanks)
Star Wars: Galaxies - Trials of Obi-Wan (2005)   (Special Thanks)
Star Wars: Republic Commando (2005)   (Special Thanks)
Star Wars: Battlefront (2004)   (Special Thanks)
Star Wars: Knights of the Old Republic II - The Si... (2004)   (Special Thanks)
 

Other

Star Wars: The Force Unleashed (2008)   (Special Thanks)
LEGO Star Wars: The Complete Saga (2007)   (President)
LEGO Star Wars II: The Original Trilogy (2006)   (President)
LEGO Star Wars II: The Original Trilogy (2006)   (President)
LEGO Star Wars II: The Original Trilogy (2006)   (President)
Star Wars: Empire at War (2006)   (President)
Star Wars: Lethal Alliance (2006)   (President)
Thrillville (2006)   (President)
Star Wars: Battlefront II (2005)   (President)
Star Wars: Galaxies - Jump to Lightspeed (2004)   (LucasFilm Licensing Special Thanks)
 


Developer Biography

Jim Ward was President of LucasArts and Vice President of Marketing and Distribution at Lucasfilm Ltd until late January 2008. He was responsible for the overall leadership of LucasArts and its development of interactive video-game entertainment, such as the popular Star Wars Galaxies and Knights of the Old Republic and an increasing amount of original content. Additionally, in his role as head of marketing and distribution, he oversaw the planning, development and execution of global marketing programs for all of Lucasfilm’s motion picture, television and video properties – including Star Wars and Indiana Jones – and lead the marketing efforts for all of Lucasfilm’s corporate activities.

Ward has been named one of Advertising Age’s Top 100 Marketers and was EPM’s 1999 Entertainment Marketer of the Year. He began his career in advertising, first in New York at Doyle Dane Bernbach, and then as Senior Vice President and General Manager at BBDO/Los Angeles. As an advertising executive, Jim was involved with every major global product introduction for Apple Computer, including the influential PowerBook computer. For its work on the PowerBook, the American Marketing Association awarded Apple, BBDO and Ward two Gold Effies, as well as the Grand Effie for the biggest marketing and advertising achievement of the year. In 1993, Ward received BBDO’s highest honor, the Founder’s Award.

Shortly after his success with Apple and BBDO, Ward joined Wieden & Kennedy in Portland, Ore., as global director for the Microsoft account. With the musical help of Rolling Stone’s “Start Me Up,” the worldwide introduction of Windows 95 became a cultural event. Ward then led the global Nike account, including Nike’s participation in the 1996 Summer Olympics and its introduction of golfer Tiger Woods.

Ward joined Lucasfilm in 1997 as head of its newly formed marketing division. He has overseen all aspects of the marketing and publicity campaigns for the global theatrical and video launches of Star Wars Episode I: The Phantom Menace and Star Wars Episode II: Attack of the Clones. Ward also served as executive producer of the DVD version of both films and the Indiana Jones trilogy.

A native of Rockford, Ill., Ward received his bachelor’s degree from Hanover College and a Master of International Management from the American Graduate School of International Management (Thunderbird). He has been named Thunderbird’s Alumnus of the Year with Distinction in Marketing and has received Hanover College’s Alumni Achievement Award.

Last updated: Feb 03, 2008