Simon Bailey

Game Credits


Galidor: Defenders of the Outer Dimension (2005)   (Managing Director)


Scooby-Doo!: Case File #3 - Frights! Camera! Mystery! (2007)   (Executive Producers)
The Powerpuff Girls: Chemical X-Traction (2001)   (Executive Producer)
Sabrina, the Teenage Witch: A Twitch in Time! (2000)   (Development Manager)
Play with the Teletubbies (1999)   (Development Manager)
Doctor Who: Destiny of the Doctors (1997)   (Project Manager)


Curse: The Eye of Isis (2003)   (Original Game Concept)
Bob the Builder: Bob Builds a Park (2002)   (Managing Director)
Doctor Who: Destiny of the Doctors (1997)   (Programme Designer)


Enslaved: Odyssey to the West (2010)   (IT Support)
Heavenly Sword (2007)   (IT Technician)


Hellblade: Senua's Sacrifice (2017)   (Ninja Theory Support)
Disney Infinity: 3.0 Edition - Starter Pack (2015)   (Support Crew)


DmC: Devil May Cry - Vergil's Downfall DLC (2013)   (Special Thanks to all of the supporting Ninjas)
Doctor Who: Destiny of the Doctors (1997)   (Thanks to)


DmC: Devil May Cry (2013)   (Ninja Theory Ltd.)

Developer Biography

Simon has gained extensive experience and knowledge of the games industry on many levels over 10 years. He is the Company's key commercial negotiator with publisher clients. With the support of a 70-strong development team, he manages a successful working relationship with such prestigious clients as Electronic Arts, BBC Worldwide, LEGO Media, VIS Interactive, Wanadoo Edition, BBC Imagineering, Havas Interactive, Knowledge Adventure, Vivendi Universal, Blitz Games, Hutchison 3, amongst others. Simon is ultimately responsible for commercial issues and ensuring production budgets, timetables and quality standards are upheld across all Asylum products.

He is also a creative program designer and producer with an overriding passion for the games business. In the first year of operation he was executive producer of the global hit Play with the Teletubbies for the BBC and Havas. Simon has managed a smooth working relationship with the BBC that began in 1995 with his former company, Studio Fish. Simon was also project manager for Dr Who-Destiny of the Doctors.

In the past, Simon has worked as a creative software solutions consultant for some of the worlds leading companies, among them Reuters, Microsoft and Sybase. Simon is currently engaged as Executive Producer of a new martial arts / platform game called Kid Ninja that is being developed as an in-house brand. Not only will this appear on all three gaming consoles - PlayStation2, GameCube and XBox, but it will be licensed out for TV and publishing exploitation also.

Source: Asylum Entertainment Staff page

Last updated: Jun 23, 2004