DescriptionDelhaize: Animal Parc is a companion app for a promotion that ran in the Delhaize chain of supermarket and grocery stores in Belgium between 18th June and 12th August 2015. For each € 20 spent in the stores, shoppers receive a bag with three animal cards, as well as a map with stickers or an animal passport as well as a sticker map. The cards, passport and stickers can be collected and stored in a physical album. This companion app allow users to maintain a digital collection as well by letting users scan the card using a camera to import it in the app. Once stored, it is possible to hear the animal make a sound and learn its name in different languages.
The app also contains a match-three game based on animals. It consists of sixteen levels based on classic mechanics. Three animals or more need to be matched horizontally or vertically by swiping two to make them switch places. They disappear and new animals appear from the top. A match of four creates a health kit of a specific colour that can be matched with animals of that colour to make an entire row or column disappear. Two health kits can also be matched with each other, regardless the colour. A match of five creates a heart that can be matched with any animal to make all those of that type disappear from the board. Levels have goals such as a target score with a limited amount of moves, a target score racing against time, freeing animals from nets (swappable) or cages (create matches to the sides) or collecting a number of specific animals with a limited amount of moves. Up to three paws can be earned based on the performance.
- "Delhaize: Mijn Dierenpark" -- Dutch title
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Related Web Sites
- Delhaize: Animal Parc (official website)
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