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CityVille by Zynga is built off its success with FarmVille, FrontierVille, and CafeWorld. As a building simulation game, it can be used as a tool to teach decision-making and simple economics -- which trade route or crop brings you the best yield, or which business is the most profitable if franchised, for example. However, the game can be very addictive as it provides very simple action/reaction type rewards. Interaction with another city can reward the player with coins, experience points, reputation points, energy, and resources. Energy is the most important item in the game as most click actions require energy, including building anything, collecting rents, and even harvesting crops.