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Trickstyle

Advertising Blurbs

Press Release:

    Acclaim's TrickStyle Rockets onto Store Shelves in Conjunction with Sega Dreamcast Launch

    Award-Winning Stunt-Based Racing Game Maximizes the Power of Next Generation Gaming Console



    GLEN COVE, N.Y., September 9, 1999 - Acclaim Entertainment, Inc. (NASDAQ:AKLM), a leading worldwide interactive entertainment company, today announced TrickStyle, its much anticipated stunt-based racing game for Sega Dreamcast is now available, concurrent with the highly-promoted "9.9.99" launch of the next-generation hardware system. The graphically astounding game takes racing to a new level by making tricks an integral part of the experience.

    "TrickStyle is the perfect game for the debut of the Sega Dreamcast because it takes full advantage of the system's powerful graphics and game play technology," said Paul Eibeler, vice president and general manager of Acclaim North America. "With cutting edge gameplay, state-of-the-art physics, and ultra-realistic character animations, TrickStyle has everything it needs to become another high-quality brand for Acclaim."

    Unlike traditional racing games, TrickStyle's gameplay is based on the use of hundreds of stunts in order to win the game - in both single-player and multi-player modes. Gamers not only have to be fast, they have to master the game's stunts as well, thus allowing gamers to speed up, access shortcuts and slow opponents down while racing on futuristic hover boards. In addition to a huge velodrome (a skate park designed just for air surfers), gamers can race through gorgeous futuristic renditions of Tokyo, New York City and London. Each city is recognizable by its famous landmarks, and boasts unique challenges, such as avoiding traffic and pedestrians in bustling Manhattan. In addition, TrickStyle uses a node-based racing system, which allows gamers to create their own paths through the cities.

    TrickStyle's launch is supported by print ads in all major gaming magazines, including the premier issue of the Official Sega Dreamcast Magazine. In addition, TrickStyle was the only third-party title featured in Sega's in-theater advertising campaign, reaching millions of summer movie-watchers nationwide. Further, TrickStyle is a featured title in the Sega Dreamcast Mobile Assault Tour, visiting over 200 high-traffic locations in major U.S. cities, including the MTV Video Music Awards in New York City. A demo version of the game will also be distributed with Sega Dreamcast hardware systems. More information about TrickStyle can be found via a dedicated web site on Acclaim.Net at www.trickstyle.com.

    Criterion Studios Background Information
    Criterion Studios is a leading developer of interactive entertainment software, distinguished by its world-leading expertise in 3D technology. Headquartered in Guildford, England, the talented team at Criterion has created such groundbreaking titles as SubCulture, an innovative underwater action adventure, and Redline Racer, the first arcade-quality racing game for the PC. Please visit the Criterion Studios' web-site at www.criterionstudios.com. For more information about Criterion's 3D technology, RenderWare, check out www.csl.com. Criterion Studios is a division of Criterion Software, a wholly owned subsidiary of Canon Inc.

    Acclaim Entertainment Background Information
    Acclaim Entertainment, Inc. is a leading worldwide developer, publisher and mass marketer of software for use with interactive entertainment platforms including Nintendo, Sony and Sega hardware systems, and PCs. Acclaim owns and operates five studios located in the United States and the United Kingdom, and publishes and distributes its software directly in North America, the United Kingdom, Germany, France and Australia. Acclaim also distributes entertainment software for other publishers worldwide, and publishes comic books and software strategy guides. Acclaim's headquarters are in Glen Cove, New York and Acclaim's common stock is publicly traded on NASDAQ under the symbol AKLM. For more information visit Acclaim's website at www.acclaim.net.

    Contributed by skl (1140) on Mar 10, 2004.