The Sims 3 may not sway non-Sims fans from changing their minds about the series, but there’s more than enough here to please the many legions of fans already out there. This is simply a better playing Sims experience, and once you experience the freedom to hit the town without hitting a load screen you’ll be hard-pressed to go back to any of the earlier games. Blowing up the size of the game was certainly a risk, but it was a sensible and overdue one, and kudos to EA for recognizing that the decade-old formula needed some growth. And while there’s still plenty of room for more innovation, we’ll settle for The Sims 3 for now. It delivers a solid foundation for what should be many more years of Sims sales dominance.