Monster High: Ghouls and Jewels is a puzzle game with about 100 levels. The game is set in the Monster High universe, an American fashion doll franchise, and includes various characters from the series that can be customized. To beat a level the player needs to score points by matching three or more jewels in one line by swapping two. For support a boost can be used which are purchased in the in-game shop through microtransations. The title also supports social sites like Facebook, Twitter and Instagram for sharing player's scores and character customization designs.