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Back of Box - Apple II/C64 (US):

    Ultima IV

    Quest of the Avatar

    Prepare yourself for a grand adventure: Ultima IV™, sixteen times larger than Ultima III™, is a milestone in computer gaming. Lord British has produced a game to challenge, not only your physical and mental skills, but the true fabric of your character.

    The evil triad of Mondain, Minax, and the hellspawn Exodus, have been vanquished and peace reigns throughout the land of Britannia. Evil yet abounds, but in isolated pockets and in the hearts of men. A new age awaits the coming of one who can conquer evil on all frontiers through the mastery of both magic and the use of force. Daemons, dragons, and long-dead wizards still plague the countryside and must be destroyed. The seeker on the path of the Avatar will face hostile groups composed of mixed enemy types and will survive such encounters only by strategic use of weapons and terrain. Earthly victories over seemingly impossible odds lead to the final conflict, where the ultimate challenge - the self - awaits...

    • Two full game disks, front and back
    • Full conversations with hundreds of characters
    • Multiple range weapons
    • Unified magic system of unmatched subtlety
    • Dozens of combat screens
    • Hundreds of individually designed dungeon chambers
    • Dozens of unique shops to explore

    Contributed by jean-louis (38883) on Aug 07, 2019.

Back of Box - Amiga/DOS (UK):

    Ultima IV

    Quest of the Avatar

    With the ruthless Triad of Evil finally vanquished, peace reigns once more throughout Britannia. Evil only abounds in isolated pockets and in the hearts of men.

    A perfect mortal is now sought to lead the realm into a golden age. This then is your quest—become an Avatar.

    Ultima IV sets new standards in fantasy role playing adventures. Journey through terrain of infinite proportions, conversing with characters on hundreds of topics. Unravel the mysteries of a superior magic system. But, beware of demons, dragons and long-dead wizards. Encounters with parties of mixed enemy types test your strategic abilities. Earthly victories over seemingly impossible odds lead to the final conflict where the ultimate challenge —the self—awaits.

    Prepare yourself for the grand adventure.

      ❑ A milestone in computer gaming
      ❑ Full interactive dialogue
      ❑ Magic system of unmatched subtlety
      ❑ Hundreds of individually designed dungeon chambers
      ❑ Greatly enhanced graphics
      ❑ Dozens of combat scenes
      ❑ 100-200 hours playing time

    Contributed by jean-louis (38883) on Aug 07, 2019.

Back of Box - NES (US):

    Ultima®

    Quest of the Avatar

    The ruthless Triad of Evil has been vanquished and peace now reigns in the land. But without the threat of danger the people have become corrupt. Darkness dwells in their hearts and minds. The countryside is plagued by dragons, trolls, and long-dead wizards. Only an Avatar, a shining example of heroism, can destroy the monsters and conquer the internal wickedness with his mastery of magic and weapons. Become the Avatar! Save Britannia! And master the challenges of the ultimate quest—the search for good within yourself.

      ❑ Hundreds of characters
      ❑ Dozens of screens
      ❑ More than 2 megabits of memory
      ❑ Over 100 hours of game time
      ❑ 5 year lithium battery saves scores and play positions
      ❑ 84 page full color, richly illustrated Hint Book included!

    Contributed by jean-louis (38883) on Aug 07, 2019.

1991-92 Origin Product Catalog:
    ULTIMA: QUEST OF THE AVATAR (NES)
  • Free 84-page full-color hint book included (A $10 value!)
  • 5-year lithium battery saves scores and play positions
  • Over 100 hours of game play
  • More than 2 megabits of action-packed memory on one cartridge

    Contributed by Jeanne (76453) on Oct 11, 2002.

1991-92 Origin Product Catalog:
    ULTIMA IV – QUEST OF THE AVATAR
    THE BEGINNING OF THE AVATAR’S EPIC TALE

    The diabolic Triad of Evil has been vanquished – but now a subtler evil has emerged. The world of Britannia is torn with strife, and the people have lost focus and direction in their lives. To lead them in the correct direction – to save their very souls – you must face the agonizing trials and struggles of becoming an Avatar. This requires demonstrating the eight virtues of Avatarhood in various victories over seemingly impossible odds!

  • 16 times larger than previous Ultimas with more dungeons, towns, villages and towers to visit.

  • More than 30 distinctive magical spells you can call upon to aid in your quest.

  • Fight, trade and converse with hundreds of creatures and characters.

  • Over 100 hours of game-play.

  • Full-length musical sound track in some computer formats.

    Contributed by Jeanne (76453) on Oct 07, 2002.

From back of box:
    Prepare yourself for a grand adventure: Ultima IV, sixteen times larger than Ultima III, is a milestone in computer gaming. Lord British has produced a game to challenge, not only your physical and mental skills, but the true fabric of your character.

    The evil triad of Mondain, Minax, and the hellspawn Exodus, have been vanquished and peace reigns throughout the land of Britannia. Evil yet abounds, but in isolated pockets and in the hearts of men. A new age awaits the coming of one who can conquer evil on all frontiers through the mastery of both magic and the use of force. Daemons, dragons, and long-dead wizards still plague the countryside and must be destroyed. The seeker on the path of the Avatar will face hostile groups composed of mixed enemy types and will survive such encounters only by strategic use of weapons and terrain. Earthly victories over seemingly impossible odds lead to the final conflict, where the ultimate challenge - the self - awaits...

    • Two full game disks, front and back
    • Full conversations with hundreds of characters
    • Multiple range weapons
    • Unified magic system of unmatched subtlety
    • Dozens of combat screens
    • Hundreds of individually designed dungeon chambers
    • Dozens of unique shops to explore

    Contributed by Belboz (6582) on Apr 14, 2001.

Advertisement in COMPUTE!, February 1986:
    From Origin comes the long-awaited sequel to the award-winning Ultima’ III

    Ultima IV: Quest of the Avatar


    A state-of-the-art fantasy role-playing game of unprecedented magnitude by Lord British’.


    Prepare yourself for a grand adventure: Ultima’ IV, sixteen times larger than Ultima III, is a milestone in computer gaming - one that challenges your physical and mental skills while testing the true fabric of your character.

    Enter Britannia, kingdom of Lord British. Journey through terrain of infinite proportions, conversing with characters on hundreds of topics. Unravel the mysteries of a superior magic system. At each turn beware of daemons, dragons and long-dead wizards haunting the most tranquil of places. Encounters with parties of mixed enemy types test your strategic abilities. Shrewd use of terrain can lead to victory against seemingly impossible odds.

    Survive this multi-quest fantasy, then begin the final conflict, your quest of the Avatar. The ultimate challenge - the self - awaits...

    Contributed by Belboz (6582) on Apr 12, 2001.