Doritos Crash Course

Doritos

Doritos Crash Course is the second free XBLA game sponsored by Doritos, a brand of flavoured tortilla chips owned by the company Frito-Lay, following Doritos: Dash of Destruction in 2008. It was the second time the company organized an Unlock Xbox competition where people were invited to think up a game concept. Jill Robertson of Raleigh, North Carolina (USA) came up with the idea and fans got to vote for the best game between 8th December 2010 and 26th December 2010. On 30th December 2010 the game was announced the winner of the competition and Robertson received $50,000 and the opportunity to consult with Doritos on gaming for six months. It is however not clear how the game really came about, as it was developed by two high-profile studios and was released even before the contest was over.