Acclaim's ECW Hardcore Revolution Packs a Punch as it Hits Stores Today

First ECW Wrestling Video Game - Hardcore Revolution Ships

GLEN COVE, N.Y., February 17, 2000 - Acclaim Entertainment, Inc. (NASDAQ:AKLM), a leading worldwide interactive entertainment company, today announced that its highly anticipated Extreme Championship Wrestling (ECW) video game, ECW Hardcore Revolution shipped to stores today, "Hardcore Thursday" for the Sony PlayStation and Nintendo 64.

Extreme Championship Wrestling is one of the three nationally recognized wrestling organizations and the innovator of "extreme" style wrestling and adult-orientated storylines. Extreme wrestling moves and storylines have fueled the popularity of wrestling in recent years, as ECW moves are adopted by the other wrestling federations. While the popularity of wrestling has drawn a lot of attention, ECW's influence has remained relatively unknown.

"In capturing the essence of Extreme Championship Wrestling, ECW Hardcore Revolution will be the first-ever mature-rated wrestling video game for audiences 17 and older," says Michael Archer, brand director of Acclaim Ring Sports. "The game's extreme wrestling action and strong language sets it apart from other wrestling video games by targeting an adult audience."

"I have never seen such enthusiasm for a video game release before," commented Allen Tigner, Manager of Software, Etc. in Manhattan. The pre-release autograph session held Tuesday, February 15 attracted over 3500 fans who lined up for a chance to purchase ECW Hardcore Revolution video game and receive an autograph from "The Innovator of Violence," Tommy Dreamer and "Mr. Pay-Per-View," Rob Van Dam.

ECW Hardcore Revolution features: Over 40 of the most Extreme wrestlers, including: Justin Credible, Mike Awesome, Raven, Francine, and more; the first-ever Barbed-Wire Match; first-ever Wrestling Legends; three all-new arenas; over 20 game modes; new weapons; photo realistic polygonal wrestlers with real-life faces and actual gimmicks; all-new motion captured maneuvers; over 400 punishing moves, including signature moves for each wrestler, trademark finishing moves; taunts for each wrestler; and color commentary from the voice of ECW - Joey Styles.

Plus, all the features that make Acclaim the innovator of wrestling video games: Create Your Own Pay-Per-View Mode, Create-a-Wrestler, and Career Mode.

A multi-million dollar marketing campaign, including television, radio, print, online and consumer promotions with strategically targeted partners continues to support the title. In addition, Acclaim has a dedicated website for ECW Hardcore Revolution at www.hardcorerevolution.com. Acclaim's ECW Hardcore Revolution Video Game is the title sponsor of the first two ECW Pay-Per-Views for 2000, "Guilty as Charged" (January) and "Living Dangerously" on March 12, 2000.

Several gaming and consumer media outlets banned the original advertisements for ECW Hardcore Revolution because of its extreme subject matter and mature content. With that, Acclaim produced alternative advertisements to run in media outlets that refused the original advertisements, with a link to ECW Hardcore Revolution's website (www.hardcorerevolution.com.) to view the banned ads.

Acclaim Entertainment Background Information:

Acclaim Entertainment, Inc., is a leading worldwide developer, publisher and mass marketer of software for use with interactive entertainment platforms including Nintendo, Sony Computer Entertainment and Sega hardware systems, and PCs. Acclaim owns and operates six studios located in the United States and the United Kingdom, and publishes and distributes its software directly in North America, the United Kingdom, Germany, France and Australia. Acclaim also distributes entertainment software for other publishers worldwide and publishes comic books and software strategy guides. Acclaim's headquarters are in Glen Cove, New York, and Acclaim's common stock is publicly traded on NASDAQ under the symbol AKLM. For more information, please visit our website at http://www.acclaim.com.

Extreme Championship Wrestling (ECW) Background Information:

Extreme Championship Wrestling (ECW) is a sports entertainment company that promotes more than 150 live wrestling events annually, including six live pay-per-view television broadcasts. In addition, ECW has two weekly television series. ECW on TNN airs Fridays at 8 p.m. (EST/PST) on TNN, clearing more than 90 million North American cable homes, and ECW Hardcore TV is a syndicated program that airs on more than 40 stations throughout the United States. ECW also owns the ECW Hardcore Hotline (900 RUN-4ECW), a pay-per-minute telephone wrestling news service; ECWwrestling.com, the company's official website; and an interest in ECW Magazine. ECW also has several licensees including Pioneer Home Video, The Original San Francisco Toy Makers, and American Pop Clothing. ECW is owned by HHG Corp., Scarsdale, NY.

Source:

Press Release

Acclaim has a new wrestling license, but it's got that same old Attitude.

When the wrestling-license musical chairs ended last year, Acclaim must have felt like it was on the hurtin' end of a Stone Cold suplex, what with EA snagging the WCW license from THQ and an enraged THQ, its spirit meter jacked up to stratospheric levels, responding by wresting the prized World Wrestling Federation license from Acclaim's grasp.

All's fair in love and corporate lumberjack matches, though, so Acclaim pulled itself off the canvas and went out in search of a new franchise. The answer lay as close as the nearest TV, where Extreme Championship Wrestling (ECW) holds court weekly on The Nashville Network. Sealing the deal for a long time to come, Acclaim has invested some of its many World Wrestling Federation and Turok bucks in the ECW.

To get Hardcore Revolution in stores as quickly as possible, Acclaim Studios West has pretty much imported the entire World Wrestling Federation: Attitude engine, right down to dubbing the options menu "Utilities" in both games. The names have been changed and ECW stars Chris Chetti and Spike Dudley were motion-captured for the game, but, with one major exception, Attitude fans will be hard put to find significant changes in gameplay.

Hardcore Revolution stuns with plenty of language not fit for the Starr report and enough blood sloshing about the screen to fill the Red Sea. Sensitive souls can turn off both features, but who will?

Select the Death Match option and you'll enter a squared circle littered with tools of the pain trade, including a TV set, stop sign, jumbo cheese grater and guitar case. Play rope-a-dope in a Barbed Wire match and your opponent will spurt more red stuff than the bad guys in a Schwarzenegger shoot-out.

Acclaim likes to say that ECW is one of the top three national wrestling organizations, which is a polite way of saying that both WCW and World Wrestling Federation are much more successful. But the upstart extremers can take credit for feeding an impressive amount of talent to the big leagues, including Steve Austin, Bam Bam Bigelow, the Steiner Brothers, Chris Jericho, Chris Benoit and The Dudley Boyz.

The 40-plus tusslers in Hardcore Revolution's lineup include World Heavyweight Title champion Mike Awesome and World Tag Team Title champions Tommy Dreamer and Raven.

Other Pak stars aspiring to become household names include Nova, "Queen of Extreme" Francine, The Sandman, Danny Doring and our personal favorite, name-wise: Amish Roadkill.

Hardcore Revolution also features selectable jobbers. These sad sacks are fated to take punishment from the big shots until they wilt like last week's bouquet. One of these palookas is appropriately named Buffone, Italian for "clown."

Hardcore Revolution's Create Wrestler feature allows you to select your gladiator's gender, body type, appearance, skin color, strength, toughness, speed, recovery, charisma, personality, mat skills, entrance, off-mat partner, moves, theme song and voice.

You can specify arena type (ECW House, Brick and Elks lodge), lighting, ring mat, ring apron, post and rope colors and three different banners. Many players will doubtless pass many happy hours doodling with the expansive customization options before stepping into the Hardcore ring.

In Exhibition mode alone, Hardcore Revolution boasts a staggering 15 different kinds of matches, including one-on-one, one-on-two, one-on-three (ouch!), and various grueling variations on tag team and battle royal duels. Other modes include Career, Tournament and Pay Per View.

Source:

www.nintendo.com – Nintendo 64

E-C-W!!! E-C-W!!!

Often imitated, never duplicated, ECW Hardcore Revolution™ takes you to Hell and back with the most intense hardcore wrestling action the human body can endure. Remember, scars never heal.

*** Debut of over 40 hardcore ECW stars including: Rob Van Dam, Sabu, Tommy Dreamer, Raven, Mike Awesome, Francine & New Jack! * Real gutter-mouth crowd chants & commentary from ECW's Joey Styles. * Acclaim's revolutionary Create-a-Wrestler.** (Image captions) * "3-Way Dance" plus over 20 game modes! * Brutal finishers & chair shots! * First-ever, flesh-piercing barbed-wire matches! * Catfight!

Source:

Back of Box - N64 (US)

E-C-W!!! E-C-W!!!

Often imitated, never duplicated, ECW Hardcore Revolution™ takes you to Hell and back with the most intense hardcore wrestling action the human body can endure. Remember, scars never heal.

"3-WAY DANCE" PLUS OVER 20 GAME MODES! FIRST-EVER FLESH-PIERCING BARBED-WIRE MATCHES! BRUTAL FINISHERS & CHAIR SHOTS!

• Debut of over 40 hardcore ECW stars including: Rob Van Dam, Sabu, Tommy Dreamer, Raven, Mike Awesome, Francine & New Jack
• Real gutter-mouth crowd chants & commentary from ECW's Joey Styles
• Acclaim's revolutionary Create-A-Wrestler

Source:

Back of Jewel Case - PSOne (U.S.)