Mastertronic Group Ltd.

Moby ID: 17501

  • Goldenbloom Ltd. (from 2003-03-29 to 2003-08-06)

Overview edit · view history

Mastertronic Group Ltd. was a UK game publishing company founded in 2003 by founder Frank Herman, together with Andy Payne and Garry Williams. It was meant as a re-formation of Mastertronic Ltd. which had been part of Virgin Interactive's UK branch since 1989.

In 2004, the company acquired Sold Out Sales & Marketing with its Sold Out Software label. In November 2005, the company was fully integrated into Mastertronic, as it was renamed to Mastertronic Games Ltd. and would be used as the distributor of not only its existing label, but the revived M.A.D. (Mastertronic Added Dimension) budget/re-release label as of 2005, and a PC Gamer Presents label in association with the games magazine publisher Future Publishing.

The Group also offered, through its wholly owned subsidiary The Producers Limited (also acquired in 2004) a service for physical product, from marketing through packaging and warehousing to retail and digital distribution. In addition, MAD 4 Games, a wireless channel for content delivery to mobile phones was established in Q1 2004.

In 2006, the Blast Entertainment subsidiary was launched in a joint venture with Disky Entertainment Group. It was exclusively aimed at the younger end of the kids' market, developing new content based on recognised family friendly licenses from movies, TV, classic characters and toys. In 2007, Just Flight, a worldwide flight simulation specialist, was acquired by the group along with its sublabel Just Trains.

In November 2015, the company went into administration. The Sold Out Software brand and staff would separate into a new company, Sold Out Sales and Marketing Limited (later Fireshine Games), but would pivot to indie game publishing.

Credited on 111 Games from 2003 to 2015

Displaying most recent · View all

Sublevel Zero (2015 on Windows, PlayStation 4, Xbox One...)
Dream (2015 on Windows)
0RBITALIS (Supernova Edition) (2015 on Windows, Macintosh)
Epanalepsis (2015 on Linux, Windows, Macintosh)
The Charnel House Trilogy (2015 on Windows)
The Shopkeeper (2014 on Windows, Linux, Macintosh)
Stronghold Crusader II (2014 on Windows)
Kitty Powers' Matchmaker (2014 on Windows, PlayStation 4, Xbox One...)
Runers (2014 on Windows)
0RBITALIS (2014 on Windows, Macintosh)
10 Second Ninja (2014 on Windows, Macintosh)
BitPack (2013 on Windows)
Speedball 2 HD (2013 on Windows)
Sniper Elite: Nazi Zombie Army 2 (2013 on Windows)
Montague's Mount (2013 on Windows, Macintosh, Linux)
Foul Play (2013 on Linux, Windows, Xbox 360...)
Hidden Object Classic Collection Vol. 3 (2013 on Windows)
Worms: The Revolution Collection (2013 on Xbox 360, PlayStation 3)
Sniper Elite: Nazi Zombie Army (2013 on Windows)
Hidden Object Classic Collection Vol. 1 (2012 on Windows)

[ view all ]

History +

November 27, 2015

The affairs, business and trade of Mastertronic Group Limited are being managed by David Dunckley and Helen Dale, appointed as Joint Administrators on 27 November 2015.

August 8, 2003

Announcement that the British Mastertronic brand is being relaunched after a 12 year absence.

Trivia +

Company information (ca. 2004):

Mastertronic Group Ltd

Customer Services

c/o The Producers

Units A2/A3 Edison Road

St Ives


PE27 3LD

United Kingdom

E-mail: [email protected]

Tel: +44 (0) 1480 357184

Fax: +44 (0) 1480 463070

Related Web Sites +


Add your expertise to help preserve video game history! You can submit a correction or add the following: