Overview
When
Mark Butler and
David Lawson founded Imagine in 1983, they launched perhaps the UK industry's most spectacular boom-and-bust story. Within months they were churning out hit games for the ZX Spectrum and Commodore 64, had lavish offices in Liverpool, and were doing features for major newspapers as part of the explosion in computer software sales. The company invested in sales and marketing teams, made multi-lingual packaging and put its programmers in offices. Two so-called Mega Games were announced - Spectrum titles that would come with hardware add-ons to vastly expand the abilities of the platform. The announced titles
Bandersnatch and
Psyclapse were never released however. By mid-1984 they collapsed, citing massive debts, especially to magazines for advertising. Five of their programmers went on to form
Denton Designs.
Butler and Lawson were key figures at
Psygnosis, while the Imagine name was bought by
Ocean, who mainly used it for
Konami arcade conversions -
Bubble Bobble and
Arkanoid were notable successes - before phasing the label out in the late 80s.
Also Known As
Games
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Trivia
Company location (1984):
Imagine Software Limited
Imagine House
5 Sir Thomas Street
Liverpool
Merseyside L1 6BW
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